https://encycloindia.org/index.php?action=history&feed=atom&title=Social_Media_Marketing 2026-06-28T09:47:01Z Revision history for this page on the wiki MediaWiki 1.43.6 https://encycloindia.org/index.php?title=Social_Media_Marketing&diff=478&oldid=prev 2026-02-12T15:39:15Z

<p>Created general definition page</p> <p><b>New page</b></p><div>&#039;&#039;&#039;Social Media Marketing&#039;&#039;&#039; (SMM) is the use of social media platforms and websites to promote a product or service. Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.<br /> <br /> == Overview ==<br /> Social media marketing involves creating content that is tailored to the context of each individual social media platform in order to drive user engagement and sharing.<br /> <br /> == Platforms ==<br /> Major social media platforms used for marketing include:<br /> * &#039;&#039;&#039;Facebook&#039;&#039;&#039;: For broad reach and targeted advertising.<br /> * &#039;&#039;&#039;Instagram&#039;&#039;&#039;: For visual storytelling and influencer marketing.<br /> * &#039;&#039;&#039;Twitter (X)&#039;&#039;&#039;: For real-time updates and customer service.<br /> * &#039;&#039;&#039;LinkedIn&#039;&#039;&#039;: For B2B marketing and professional networking.<br /> * &#039;&#039;&#039;YouTube&#039;&#039;&#039;: For video content and tutorials.<br /> * &#039;&#039;&#039;Pinterest&#039;&#039;&#039;: For visual discovery and inspiration.<br /> * &#039;&#039;&#039;Snapchat&#039;&#039;&#039;: For ephemeral content and younger demographics.<br /> <br /> [[Category:Social media]]<br /> [[Category:Digital marketing]]</div>

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